GMMTV has released an official statement addressing an incident involving an event staff member and an attendee during a fan gathering at the International Novel Festival 2026 in Thailand.
The statement comes after videos of the confrontation circulated widely on social media, prompting extensive discussion among fans and the spread of several unverified claims about what occurred.
According to GMMTV, the company conducted an initial investigation and determined that the staff member involved used excessive force during portions of the incident while attempting to manage the situation.
“GMMTV maintains a strict policy against violence in any form.”
The company said it deeply regrets the incident and acknowledged its responsibility to properly supervise personnel working at company events.
Although the individual involved was an outsourced staff member rather than a direct employee of GMMTV, the company announced that the staff member has been suspended from duties while the investigation continues.
Rumors Addressed
GMMTV also responded to online rumors claiming that it had initiated legal action against the attendee involved.
The company stated that these reports are false, adding that it has not filed any legal action against the attendee.
In addition, GMMTV reaffirmed its policy against discrimination, stating that it does not tolerate discrimination based on race or nationality. The company said the incident stemmed from an individual dispute and should not be interpreted as reflecting its policies toward any nationality.
Event Procedures Under Review
As part of its response, GMMTV said it will conduct a thorough review of its event management and supervision procedures to help prevent similar incidents in the future.
The company concluded its statement by reaffirming its commitment to improving safety and oversight at future events.
Background
Before GMMTV issued its statement, videos from the fan gathering circulated across multiple social media platforms, generating significant discussion among fans in Thailand, China, and other international communities.
Numerous and often conflicting accounts of the events leading up to the altercation have been shared online. BL Atlas has not independently verified those claims. GMMTV’s statement addresses the company’s investigation and response but does not provide a detailed timeline of the events preceding the confrontation.
As the investigation remains ongoing, additional information may be released by GMMTV if further findings become available.
